A Sample of Our Recent Work

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Problem

A PE-backed e-logistics company needed to expand to new markets quickly. In particular, they needed consulting that could not only provide a high-level overview of the market but also navigate building relationships with key players on the ground like investors, customers, regulators, etc.

Action

Conducted an initial three-week "market scan sprint" pulling Pitchbook data and other sources to conduct a market assessment with hypotheses on the key players and which product offerings will be most successful. Later, built relationships with key trade organizations, investors, partners, and competitors. Worked directly with CEO and CFO

Outcome

Based on initial market research, financial modeling, and in-depth interviews, identified a path to enter the Egyptian market through M&A. Conducted due diligence on two small assets and outlined a path to acquisition

Problem

Although a company's DNA was based on tech-enabled operational efficiency, it lacked an attractive suite of customer-facing software products

Action

Worked with C-suite, new logo sales, account management, product management, engineering, and user experience to spearhead  the ideation, prioritization, and prototyping of several user stories

Outcome

Through several iterations in less than one month, the team presented saleable prototypes to key accounts. The accounts provided additional feedback, attested to the ROI, and expressed interest in getting their senior stakeholders involved. Successfully transitioned product management to their core team

Problem

A lower-middle market communications SaaS company targeting independent insurance agents had been growing steadily but had a stale pricing/packaging strategy. A refreshed strategy could unlock EBITDA

Action

Conducted interviews with management including the CEO and sales leader. 

Analyzed data including product usage, sales (cohorts and win/loss reasons), and customer success to derive and communicate an accurate understanding of customer segments

Outcome

Crafted a new pricing package that unlocks monthly recurring revenue (MRR) from a smaller segment and helps eliminate overutilization of support resources. Initial projections estimate ~8% increase in EBITDA, pending implementation

Problem

A publicly traded healthcare software company was experiencing eroding market share. They attributed the loss to a new entrant and needed to identify product, marketing, and sales improvements to address the competitor

Action

A small ArchView team conducted subject matter expert interviews, internal stakeholder interviews, and desk research. Summarized insights over an eight week project through interview notes, market research, stakeholder personas, a buying influence map, and an identification of the key value propositions for purchasing decisions by their customers

Outcome

Produced six deliverables throughout the project culminating in sales/marketing recommendations, product recommendations, and a go-to-market roadmap outlining the next eight weeks of work. Delivered recommendations to CMO, GM, and representatives across product, marketing, sales, and CS

Problem

An international business unit for a Fortune 50 omnichannel retailer was undergoing significant changes both internally (senior leadership turnover) and externally (shifting consumer tech preferences)

Action

Led development of content for an executive offsite for VPs and SVPs in the tech organization. Content included coordinating cross-functionally across ~10 different teams to collect baseline tech capability information and benchmarking. Surveyed execs' current impressions of the tech org's success. Synthesized key themes to guide the group toward Op Model changes

Outcome

Content drove productive discussion between executive team members and helped crystallize the gaps needed to achieve the organization's growth targets